Solving strategic challenges through the behaviour of people

We inspire and connect

Human behavior is the key to organizational success. To influence and change that behavior, our approach is twofold. On the one hand, we make powerful, scientifically based, analytical work. On the other hand, we design programs and interventions that focus on inspiration and connection. Both are needed to touch and move people in combination with changing organization, systems and processes.

We approach strategic issues integrally from the following four areas of expertise:

Strategy, culture and identity 

Our experience is that success only arises when a strategy is actually put into practice. That is why it is crucial to link strategy with the desired behavior in the design phase and then manage it coherently. &samhoud is an expert in creating such a well-thought-out approach, combining knowledge of organizational change, behavioral change and business. This has a visible impact on the results, speed and energy of the change.

Strategic questions

we can help with

Our successes

Collaborating with impressive companies on complex issues

Inspiration

Our experts’ best articles

Behavioural Risk

Risk management traditionally focuses on formal structures. However, process compliance, checks and surveillance, and setting up systems does not guarantee effective risk management. Employee behaviour is too complex for that.

We help you uncover the risks of behaviour. We analyze deep-rooted causes of current behavioural patterns. Consequently, we stimulate the desired behaviour with fitting interventions, such as gamification and nudging.

Strategic questions

we can help with

Our successes

Collaborating with impressive companies on complex issues

Inspiration

Our experts’ best articles

Business – Technology Fusion

We regularly speak to customers where the business does not feel supported and IT does not feel understood. The business finds IT too expensive, has no control and sees too little value for investment. IT finds the business unclear. This leads to complex management and stifled innovation. Recognisable?

&samhoud is an expert in connecting these two worlds. By changing behavioural patterns we increase mutual understanding, agility, effectiveness and the power of digital innovation.

Strategic questions

we can help with

Our successes

Collaborating with impressive companies on complex issues

Inspiration

Our experts’ best articles

Leadership and teamwork development 

Stand-alone leadership programs do not solve strategic issues.

We often see leaders follow an inspiring program and start working with what they have learned, full of good intentions. But back on the shop floor, the newly learned behavior often quickly bounces back to the old way of doing things.

That is why we invest in sustainable behavioral change of leaders and their employees, linked to the business objectives and the context in which they operate.

Strategic questions

we can help with

Our successes

Collaborating with impressive companies on complex issues

Inspiration

Our experts’ best articles

“Together we build a brighter future. We achieve breakthroughs by inspiring and connecting people”.

If you know very well why you exist as an organisation, you can make focused and meaningful decisions, attract the right people and the right customers, and be successful.

Our higher purpose is ‘Together we build a brighter future’, focused on the future in the full awareness that we have to do it together: together we will get further. We bring this to life through the way we work for and with our clients. We help clients to use their vision to make an impact on social issues that are important to them.

In addition, we have a Brighter Future Agenda. Through this agenda, we are building a Brighter Future for society by inspiring people and giving them opportunities to develop their talents.

Read our story